I’m a Creative Strategist and Designer, I have a vision to partner up with founders and creatives to bring BIG ideas to life, ideas to empower individuals and make the world a better place to live and coexist.

I have a personal interest in psychology and consumer behaviour, which truly motivates my passion for brands - what they say, how they visually say it and why people gravitate to them.

I love working in team with founders defining first their vision and strategy to then translate it into a solid visual branding that builds trust and connect with customers & investors.

In my spare time, you’ll find me doing yoga, experimenting with brush-lettering and running a community called Ladies, Wine & Design Newcastle, where we have monthly design talks, workshops and occasional parties to foster female creatives and boost the numbers of leaders in the design industry.

Happy to discuss your project, I’m just an email away!