I work as a senior creative partner to a small number of teams, bringing direction where execution is in place, or building the foundation from scratch. I ensure coherence and keep decisions moving. Usually on a monthly retainer.

For founders and companies at a turning point, a focused engagement to define your brand’s visual direction.

We go from a deep dive into your business to a clear direction and the key elements you need to build from. Typically two to three weeks.

I help teams use AI tools with intention, bringing the creative direction needed to turn generated output into something that fits the brand and feels ownable.