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CASE STUDY

Chronomics

Creative Direction
Brand Strategy
Creative Concept
Branding

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Driven by a passion for using actionable deep biological data for preventative healthcare, Chronomics is more than just a pioneering epigenetic testing company - they really are starting a revolution in the way we treat our health and well being.

I worked with Tom Chronomics founder and his team of scientists to redefine Chronomics mission, big vision, core values and ultimately their visual branding, the goal was that the new brand could be flexible to portray how innovative their product was in the health sector in a totally different way far from the conventional DNA companies out there. I was involved from product framing to UX/UI, copywriting direction and Brand Strategy to coordinating and directing web designers and Illustrators to achieve a result that will finally get them ready to get their product out into the world.

CREDITS

Illustration: Dmitrii Kharchenko
UX/UI: Matt Scriv
Creative Direction: Juli Vignette
Brand Design: Juli Vignette

INSPIRATION

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BRANDING

Main Wordmark Design

Main Wordmark Design

Website illustration work by:  Dmitrii Kharchenko

Website illustration work by: Dmitrii Kharchenko

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Icon variation

Icon variation

Website illustration work by:  Dmitrii Kharchenko

Website illustration work by: Dmitrii Kharchenko

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Logo Structure & Geometry

Logo Structure & Geometry

Website initial concepts, illustration work by:  Dmitrii Kharchenko

Website initial concepts, illustration work by: Dmitrii Kharchenko


COLOUR PALETTE

 
 
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